Many companies are using Facebook, Instagram, TikTok and X as recruitment channels – but what makes a successful careers feed that converts likes and retweets into new recruits?

“I’ve been studying work since the 1980s and I’ve never seen anything like what’s happening today,” explains Juliet Schor.

The millions of businesses that have been affected by the Great Resignation wonder what can be done to retain their best staff.

When thinking about the overarching challenges in the American hiring landscape, the most pernicious force is cynicism.